You bring the expertise and the big ideas. I shape them into clear, credible writing that sounds like you. Through careful research and a distinct point of view, I help your message stand out in a sea of generic AI-generated content with nothing original to say.
Ghostwritten for a Roundstone executive, this article explains captive health plan underwriting, including the data behind pricing and what employers can expect at renewal.
An explanation of AI-generated marketing findings, turning search visibility data into specific recommendations for Tesla’s content and buyer journeys.
Your expertise is the raw material. The right words make it matter.
Some clients come with a clear direction, while others have ideas that need a sharper focus. I work from what you already have and research what needs more support, then develop your ideas into clear writing that helps your prospective customers make informed decisions.
Writing and editing services
Original articles
Research-based articles with a distinct point of view, written in your brand’s voice and explained clearly for your audience.
Ebooks and white papers
In-depth content that develops your ideas into a clear argument and gives business readers the detail they need.
Substantive editing
I check whether the argument holds up and the explanation gives readers what they need, preserving strong language while bringing the draft into the client’s voice.
My specialty areas include digital marketing, healthcare SaaS, insurance, IT consulting services, and AI topics, but I have written for many types of industries.
“I had the pleasure of leading Paula at Media Shower, and she's one of the best people I've worked with. Her work ethic is off the charts, and she brings full ownership and energy to everything she touches. She's also an incredible writer with versatility and creativity in her style.”
John HargraveCEO of Media Shower
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“I had the pleasure of working with Paula for more than three years on so many ChiroTouch projects, and I can say without hesitation that she is one of the most talented content partners I’ve worked with.”
“Paula is an exceptional writer, but what really sets her apart is her curiosity and how she thinks. She asks great questions, digs deep into a client’s business and industry, and genuinely wants to understand the people, challenges, and ideas behind the assignment.”
“She is incredibly detail-oriented, always looking ahead, and never just “writes the assignment.” She looks for the stronger idea, the better story, and the insight that will make the content more meaningful.”
“As a content manager, I work with a lot of freelance writers, and Paula is by far one of the best I've been fortunate enough to work with. Her articles are, without exception, above and beyond expectations, and she always delivers them promptly and with a great attitude.”
Heather WareSEO Content Strategist, PITCH
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“In this role, I have seen Paula quickly become an expert on fairly complicated topics and present the subjects in ways that are well-reasoned and engaging without veering into the realm of sensationalism. I'm very picky with the writers I choose to work with, but continuing to work with Paula has been an absolute pleasure.”
Heather WareSEO Content Strategist, PITCH
“Paula is an extraordinary editor and writer. Her attention to detail and willingness to share deep insights with other writers and the team are just amazing. I've grown so much as an expert content writer with her as my editor.”
Anka GrzywaczContent writer
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Have a writing project in mind?
Let’s talk about what you want to communicate and who you want to reach. I’ll help you turn those ideas into clear, original content that differentiates you from your competitors and gives your readers a reason to choose you.